medication

Superhero fights for health of Central New Yorkers
6:43 pm
Wed February 19, 2014

Ad Campaign tells Central New Yorkers to Take Medication as Directed

The campaign unveils a pill-bottle superhero that fights to help those with chronic conditions .
Credit Excellus Blue Cross Blue Shield

It may not be long before you start seeing signs of a brand new health campaign being rolled out by Excellus Blue Cross Blue Shield.  The company seeks to shed light on an easily preventable medical issue that affects those who take medication.

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